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How to Market to Gen Z on Social Media

Today, Gen Z has serious buying power. One of the quickest and most effective ways to reach them is through social media. Here's how to do it right....

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facebook ads

Which Facebook Ads Type is Right for You?

Learn everything you need to know the state of Facebook Ads, from choosing the best campaign objective to picking the right ad type for your brand....

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10 Proven Strategies for Successful LinkedIn Ads

From sponsored content to Matched Audiences and everything in between, here's what you need to know to create effective LinkedIn Ads in 2021....

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HawkSEM: youtube ads blog

How to Create More Successful YouTube Ads

YouTube ads can be a game-changing digital marketing tool. Here are some ways you can make sure yours are set up to succeed....

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6 Social Media Trends for Marketers in 2021

Learn about the latest cutting edge social media trends for 2021 that can help you increase engagement and grow your reach....

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How to Determine the Best Paid Social Platform for...

Social media can be a great way to grow your reach and boost sales — here's how you can you determine which paid social platform is right for your brand....

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apple ios 14.5

Apple’s iOS 14.5: What Marketers Need to Know

Let’s dig into the facts when it comes to the iOS 14.5 update, how it’ll affect marketing plans, and what you can do to keep meeting your goals....

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7 Steps to a Social Media Competitor Analysis

Are you in the know when it comes to your competitors' social strategies? Here's how to conduct a social media competitor analysis -- and why you should....

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hawksem: instagram ads

10 Expert Tips for Successful Instagram Ads

Paid social ads on Instagram can be an affordable way to see serious ROI. Here are 10 best practices to follow for killer Instagram ads....

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social selling on mobile

E-Commerce & Social Selling: 5 Quick Tips

Social media platforms have added features and tools to help brands make in-app sales. Here's how to make social selling work for your e-commerce business....

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