Paid Social Archives

Top 11 Social Media Agencies to Boost Your Brand

Posted by Shire Lyon | Nov 4

Ready to boost brand awareness? Find the best social media agency for your business....

Top 10 Performance Marketing Agencies (2027)

Posted by Christina Lyon | Oct 26

A performance marketing agency uses data-driven insights to generate leads and boost revenue. These top picks were vetted by an expert team....

16 Social Media Marketing Stats You Should Know in...

Posted by Patience Hurlburt-Lawton | Oct 6

Are your followers ghosting you? Use these social media marketing statistics to refine your strategy and spark engagement....

Social Media Competitor Analysis: 10 Steps (+ Free...

Posted by Caroline Cox | Oct 2

A social media competitor analysis offers better visibility into how other businesses in your industry leverage social media. Here’s how to do it right....

B2B Facebook Ads Guide: How to Create a Winning St...

Posted by Caroline Cox | Sep 23

Follow this expert guide to rank higher on Google search results and get quality eyeballs on your content. (And yes… in record time!)...

YouTube Creator Partnerships: How to Use the Lates...

Posted by Patience Hurlburt-Lawton | Sep 17

YouTube Creator Partnerships help advertisers discover relevant creators who can turn existing content into YouTube ads....

AI and Social Media Marketing: How to Do It Right ...

Posted by Caroline Cox | Sep 14

Generative AI and social media marketing can go hand in hand — if you leverage the right strategy. Read on for our top tools, pro tips, and how to avoid the dreaded AI slop. As time goes ...

Paid Social Media: A Complete Guide to Unlock Its ...

Posted by Patience Hurlburt-Lawton | Sep 1

Paid social media allows people and brands to grow their reach through sponsored posts and other content that can reach larger audiences....

How to Create a Social Media Marketing Strategy: 9...

Posted by Sarah Jane Burt | Aug 26

A social media marketing strategy gives you a strategic blueprint for managing content and engagement across social media channels. Learn how to create your own scroll-stopping strategy. If ...

How Much Do Facebook Ads Cost? 2026 Benchmarks + B...

Posted by Anna Sonnenberg | Aug 6

Find out how much to expect to pay for Facebook ads, along with actionable tips to reduce your Facebook ad cost effectively while increasing leads. ...