Trying to crawl up those search engine rankings can be downright defeating when there is so much competition out there.
(But we don’t need to tell you that.)
With virtually every business online, it takes more than quality content marketing and an appealing web page to beat out your competitors.
A robust search engine optimization (SEO) strategy is the foundation of success for businesses everywhere. Even the results of other digital marketing strategies, like pay-per-click (PPC) advertising or email marketing rely heavily on SEO performance.
So if your traffic feels more like rush-hour gridlock, it’s not your fault.
You just need an award-winning SEO agency to help you rise up the rankings.
What Is an SEO Marketing Agency?
An SEO company is a team of digital marketing experts who specialize in improving websites to rank higher in the search engine results pages (SERPs) for relevant keywords.
An SEO agency will narrow in on the technical and creative aspects of organic search engine marketing — leaning on textbook best practices the emotional intelligence to understand what your target audience needs.
Ultimately, all the backend and on-page adjustments are geared toward making your website as appealing and relevant to your audience as possible.
Is an SEO Company Right for Your Business?
Chances are, your business has already set its sights on SEO marketing in the past. And whether your SEO efforts have been made in-house with a marketing manager or with another SEO marketing agency, it’s probably time to join forces with a (new) agency if your results just aren’t what you were hoping.
If your organic traffic is lacking or your website still isn’t ranking for your most valuable keywords — you don’t need to settle (or try to do it all yourself).
HawkSEM: A Digital Marketing Agency Specializing in SEO
We’re more than a marketing company. HawkSEM is a team of SEO experts who specialize in getting your website on page one. With experts in every major field of the digital marketing industry, we offer highly specialized services that deliver real results.
Take our client, DILO, for example. DILO came to us after a website redesign in 2019, which led to decreased organic traffic and losing some strong keyword rankings. After a thorough audit, we worked with their team to optimize their site content with targeted keywords and meta tags. We also created a sitemap and robots.txt file so search bots could more easily crawl their site to show DILO in search results.
While partnering with HawkSEM, DILO saw a 36% increase in organic clicks in six months, an increase in Google clicks for high-value keywords by 24% in three months, and a 46% increase in Google impressions in three months.
Enhance Your SEO Efforts
Your business is too important to let just anyone handle your SEO.
You need a partner who can deliver results like these:
Our SEO Services
Wanna get to the first page of Google?
From tweaking technical SEO, creating valuable and high-quality content, and staying on top of the latest algorithm updates, our SEO agency knows what it takes to rise up the ranks. We follow white hat principles, stay on top of the latest algorithm updates, and assist with developing and distributing high-performing content.
We also understand that the “non-technical” aspects of SEO marketing services — from the amount of time a user spends on your site to how useful they find your content — are just as important when it comes to getting your site highly ranked.
And this is the gift that keeps on giving, as higher organic search rankings directly benefit our clients’ other marketing channels and overall success.
Our SEO Services: The Big Picture
Different digital marketing experts have varied viewpoints on what defines SEO. Our experience tells us that there are three main elements to keep in mind when building an SEO strategy:
High-quality, relevant content is the name of the game. Our SEO specialists produce and publish content that helps your target audience, while appealing to search engines like Google and Bing.
From improving page load speed to optimizing images and videos, off-page SEO is the “behind the scenes” work that acts like rocket fuel for your website rankings. Our team ensures website navigation is intuitive, mobile-friendly, and that schema markup is used appropriately.
For those clients with a local brick and mortar business, our team makes sure your website is optimized for local search to get those customers through your doors. This includes a Google Business Profile (formerly Google My Business), landing pages for each location, plenty of reviews, and creating localized content.
Like local SEO for brick and mortar businesses, ecommerce SEO is essential for ecommerce businesses. If you have an online store, our SEO team ensures your product pages include robust, well-written descriptions (including the right keywords) and high-quality images.
Conversion Rate Optimization
We don’t just drive traffic. We drive conversions.
Our experts create custom landing pages and perform perpetual A/B tests to increase our clients’ conversion rates. From heat-mapping to form interaction and drop-off analysis, we know that getting website traffic is only one hurdle on the path to what really matters: increased revenue.
Our SEO Services: The Deliverables
Wondering what you’ll get from a top SEO company? Here’s a small sampling of our deliverables:
Keyword research and SEO strategy
Google Search Console & Analytics setup
Organic traffic goal assessment
404 error identification, resolution & redirects
Content analysis & production
Site architecture analysis
Keyword analysis & recommendations
Page speed analysis
Schema markup implementation
Backlink audit, cleanup & monitoring
Algorithm impact analysis & resolution
Page title & meta description optimization
Meet The Team
As our client, you’ll be assigned a dedicated team of SEO experts with at least three years of experience. Their tailor-made SEO plans are fueled by proven processes and clever creativity to meet the unique needs of your business.
As a bonus, clients have access to our Performance Team who are readily available to answer your questions and seek additional growth opportunities just for you.
Truth is, search engine marketing success can be hard to come by. That’s where our award-winning SEO firm takes the cake. With years of experience coupled with a proven process, we make results happen.
Here’s a sneak peek into what that process looks like:
Our partnership begins with a deep dive into your existing SEO campaigns. We’ll take a look at your current online presence and SEO results, your overall web design (do you include pricing and FAQs?), and run through a long checklist of improvement opportunities for your on-page and off-page SEO.
But that’s just where the audit begins.
Next up, it’s time to learn more about you. What are your goals? Who is your target audience? What are their needs? What are your KPIs? What other digital marketing strategies are you utilizing?
Once we have a strong understanding of your goals and challenges, we can build a custom strategy.
This is the fun part. Our marketing plans provide solutions to questions you may have had for months. These thorough proposals show how to best reach your goals with your unique challenges (and strengths) in mind. The best part? This marketing plan is yours to keep, no strings attached.
While your marketing plan is available to you whether you choose to partner with us or not — most big and small businesses alike enthusiastically continue full speed ahead with our digital marketing services from here. With our optimization strategies laid out and approved by you, our team rolls up our sleeves and gets to work.
After implementing our recommended changes, we track your website traffic like a hawk (wink).
Once we gather enough data to provide insight, we immediately deliver those metrics to you in a monthly report. These reports are always customized to your specific KPIs, easy to understand, and delivered to you on time.
Even better? These reports are accessible to you any time with our proprietary reporting system, ConversionIQ (more on this in a moment).
Consider the ranks conquered. We can’t wait to see your ongoing success.
Our Proprietary Software: ConversionIQ
Imagine: All your online marketing data in one place. ConversionIQ does exactly that.
A brilliant hybrid of reporting system and marketing tool, ConverionIQ merges our clients’ marketing channels into one simple dashboard. This gives you visibility into what’s happening inside your accounts each day and their overall performance — without waiting for a monthly report from us (although you’ll still get those, too).
Here’s what ConversionIQ does:
Connects Your Marketing Channels
Whether HawkSEM manages your SEO marketing exclusively, or your PPC and social media marketing too, ConversionIQ gives our team the ability to make connections across all your marketing channels. This shows us where prospects drop off in the buyer’s journey, where conversions happen, and how your marketing channels can be more unified.
Unlimited Access to Reporting
Transparency and communication are among our highest values here at HawkSEM, and ConversionIQ is proof.
This tool gives our clients the ability to review their account performances anytime — so you never have to wait for a monthly report for answers.
Did We Mention Optimizations?
This is perhaps the most important benefit of ConversionIQ.
With all this data on-hand, our team has insight into instant optimization opportunities — which leads to some pretty impressive results.
We mentioned that we only hire senior-level talent here at HawkSEM.
And with so many years of experience under our collective belts, it’s no wonder our expertise spans across so many methodologies and industries. Some of those industry specialties include:
- Lead generation
But don’t take our word for it. Check out our case studies to learn more.
Our (Other) Services
Looking to include social media in your digital marketing efforts?
We gotchu. With a team of paid social media marketing experts, HawkSEM helps clients create targeted campaigns that increase conversions and brand awareness.
Our paid social deliverables include:
- PPC management
- Paid social media marketing
- Email marketing
- Conversion rate optimization
- Performance display
- Ecommerce marketing
So whether you want to start with SEO and grow your other digital marketing channels later, have our team tackle your entire online marketing strategy, or just stick with SEO, we’ve got you covered.
As a fully remote agency, we have the freedom to hire only the best specialists in the country. It’s a win-win, too, seeing as HawkSEM was voted a top company for remote workers.
We think happy employees make for happy clients. And our mix of flexibility and leadership allow us to blend in seamlessly with any team, while taking the lead toward your SEO success.
The Bottom Line
There are a whole lotta SEO agencies out there. But when it comes to finding an agency that will deliver real results, the list is a little more limited.
You deserve an SEO marketing agency that works as hard as you do — one you can trust with your investment of time, money, and trust. As leaders in the search engine marketing industry, HawkSEM has maintained its status as an award-winning agency while helping businesses of all sizes achieve their goals.
After all, your business is unique. And our specialists create customized SEO strategies geared toward your specific needs, all while unifying your digital marketing efforts toward growth and scalability.
So are you ready to rise up in the ranks? Let’s do it together.
Request a Free Consultation
No BS, just results. Average clients see a 4.5x ROI
- Dramatically improve ROI
- Outperform the competition
- Increase conversion volume
- Better track ROI
- Reduce cost per acquisition
- Improve lead quality