How to do a PPC Audit: 10 Easy Steps (+ Checklist)
Regular PPC audits show you what’s working and how to optimize your account to increase conversions. Discover how to audit your PPC ad campaigns like a pro. ...
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How to Scale PPC Campaigns: 7 Tried-and-True Tacti...
Ready to scale your PPC campaigns to get more clicks and conversions? Learn how to scale paid search campaigns with tactics like targeting new keywords, remarketing to engaged users, and mor...
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How to Do PPC Campaign Management Like the Pros
PPC campaign management refers to the oversight and optimization of your pay-per-click ad campaigns. It requires a keen eye and attention to detail. Read on to learn how to manage your PPC c...
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How Much Does PPC Management Cost? Pricing, Fee Mo...
PPC management price will vary from agency to agency. But this guide outlines what you can expect, from fee structures and services to culture and reporting. ...
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Audience Targeting vs. Observation Strategy: How (...
Audience targeting lets you show ads to a custom audience with a smaller ad spend, while no audience targeting (Observation setting) boosts your reach and data analysis for a higher price. ...
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How to Write Google Ads Headlines that Click (+ Ex...
The best Google Ads headlines grab the attention of qualified leads and get them to click. Learn the tips our experts use to write headlines that get attention — examples included....
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7 Expert Tips to Optimize Amazon PPC Campaigns
With thousands of sellers added daily, it’s vital to optimize Amazon PPC campaigns to stand out from the competition....
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How to Do PPC Tracking: Tips, Tools + Top Metrics ...
PPC tracking allows you to see which ads are driving clicks and conversions, and which aren’t. Discover what metrics to measure, PPC tracking software to use, and expert tips to make your ...
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Google Ads Not Showing Up? 14 Reasons + How to Fix...
Vanishing acts are fun at magic shows, but not when your Google Ads have disappeared. Find the solution to get your campaigns back on track in this guide....
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How to Use AI for PPC: Strategies, Tools + Expert ...
AI tools can help you manage almost every element of your PPC campaigns. Learn the top tools and how to use them to optimize your ad campaigns....
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