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Table of Contents
Pricing: What Does It Cost?
Our marketing services are tailored to your unique needs, which is why we don’t charge our clients a cookie-cutter fee across the board. Instead, we use a simple guideline as a starting point — before tweaking your pricing structure to your specific services and desired budget.
Here are our general pricing plans:
For local industrial companies and new businesses looking to dominate their areas
Full-service management
Larger manufacturers that need more resources
These are a few things we consider when determining costs:
- Business goals
- Speed (desired time to goal)
- Competition
- Account size
A Contract-Free Zone
We didn’t become a top agency with a 98% retention rate by forcing our clients into a long-term commitment. We let our results speak for themselves.
Startup Fees? Not Around Here
Sure, most manufacturing marketing agencies charge a one-time startup fee for new clients. But we’re far from average.
A Custom Marketing Plan: Yours to Keep
While we don’t do contracts or startup fees, we do offer you a free audit and marketing plan that showcases how we recommend tackling your marketing strategy to grow and scale your industrial business.
What Do Industrial Marketing Services Include?
HawkSEM’s services cover the full spectrum of digital marketing techniques to scale your business. A dedicated team of industrial marketing specialists will build a tailored strategy, catered to your specific needs, from improved web design to targeted ads.
This includes:
- Industrial PPC Management
- Industrial SEO Services
- Content Marketing for Industrial Businesses
- Social Media Marketing
- Industrial Conversion Rate Optimization
- Dynamic Remarketing
- Custom Reporting
Industrial PPC Management
Many manufacturing companies have been slow to embrace the modern, digital-first preferences of today’s B2B buyers. But with our industrial PPC marketing services, you can target ads to reach your ideal clients fast and within your budget. With a preliminary audit, keyword and audience research, tracking setup, custom campaign buildouts, and ongoing optimizations, you’ll be the most visible and desirable option against your competitors.
Industrial SEO Services
Help the right people find you with a website that ranks at the top of the search results.
HawkSEM’s team of search engine optimization experts will build a custom strategy that builds your credibility through on and off-page SEO, technical SEO, and regular audits to keep your website easy to navigate, fast, and chock-full of the kind of content your target audience is looking for.
Content Marketing for Industrial
Industrial businesses have the unique need to craft detailed content that is persuasive, full of value, and clearly highlights the features and benefits of your business. With a unique B2B audience, effective content is the secret to cutting through the noise of your competitors and resonating with the decision-makers. Our content team will do just that.
Paid Social Media Marketing
Social media marketing isn’t just for ecommerce or B2C brands, but this marketing channel may be the most neglected among manufacturing businesses. With a savvy team of social media strategists who specialize in the industrial sector, HawkSEM crafts a social presence that connects with your target audience in a more authentic way.
Industrial Conversion Rate Optimization
With a seemingly endless sales cycle, there’s no time to waste when it comes to conversions. Our CRO experts get your potential customers to move down the sales funnel faster through improved website design, ongoing data collection, analysis, and optimizations.
Dynamic Remarketing
Don’t let your potential clients forget about you. Our dynamic remarketing services help re-engage those warm prospects and existing customers to get them to convert (or stick around) through targeted ads that enforce brand trust.
Custom Reporting
Transparency is important to us. That’s why you’ll always receive clear and detailed reports from your marketing team, customized to the KPIs you care about. And with the help of our proprietary marketing software, ConversionIQ, you’ll have complete access and visibility into the progress of your marketing team’s efforts — no need to wait for a once-a-month report.
Timeline: When Will You See Results?
Big results are coming your way. When you can expect them, however, depends on the marketing strategies at play.
Here’s what we mean: For PPC services, you can expect some pretty exciting results within 2-3 months. SEO, on the other hand, can yield substantial results closer to the year mark. But don’t let that give the illusion that PPC is where you should focus all your energy, it takes multiple marketing tactics working together to bring the greatest possible ROI to your marketing efforts.
Here’s an idea of when you can expect to see results:
Early Results (0-3 months):
This early in the game, you’ll still see results from effective optimizations and “quick wins.” During this phase, we’re also identifying benchmarks, conducting research, and laying the groundwork for long-term (and more substantial) success.
Mid-Term Results (3-6 months):
The foundation is set. From here on out, our focus is on building your custom campaigns and making effective optimizations to solidify your position in the competitive market.
Long-Term (6+ months):
Scalability is in your future. With endless data, your business’s growth is well on its way,
Who We Help
As an industry leader for over 10 years, HawkSEM has helped businesses of all sizes and sectors achieve big goals.
Our client roster includes a diverse range of brands and companies, here’s a small sampling:
DILO Attracts Nearly 50% More Organic Clicks in Just Six Months Through Partnering with HawkSEM
Honda Partners with HawkSEM to Create Campaigns that Reach 30 Million People While Reducing CPC and Increasing Dealer Inquiries by 40%
AppDynamics Sees a 20% Conversion Rate Increase with Strategic A/B Testing
DataDog increases sales demos by 75% while drastically reducing CPA
Exclusively Senior-Level Experts
Every member of our team has a minimum of three years of experience. With senior-level talent, we can dedicate all of our time to thought leadership and advanced strategies instead of basic training and correcting mistakes along the way,
Google Premier Partners
Recognized as the top 3% of agencies across the country, Google bases its Premier Partner Program on factors like client growth and retention, product diversification, and annual ad spend. But that’s not all — we’re also Meta Business Partners and Microsoft Advertising Partners.
Zero Contracts
If your needs change at any point, you are never bound by a contract. Instead, our marketing services are provided on a monthly basis. With a 98% retention rate, we’re confident you’ll want to stick around.
Results From Our Services
7x increased conversions
Doubled ecommerce conversion rates
30% increase in conversions
Cut CPA in half
3x lead volume
Doubled holiday sales
Meet the Minds Behind the Madness
We make things happen, but
don't take our word for it.
Rave reviews from our lovely clients...
The ConversionIQ System: Our smart way of marketing to drive more revenue.
ConversionIQ is our proprietary methodology built to drive actionable insights, full-funnel attribution and high-quality conversions that continuously improve your bottom line.
How Digital Marketing Services Benefit Industrial Businesses
The industrial sector has been slow to adapt to modern marketing practices. Between a tricky audience to pinpoint and a long sales cycle, manufacturers face some of the toughest industry challenges — all of which can be solved with the right industrial digital marketing services.
With a B2B marketing strategy propped up by expert PPC marketing and SEO, you can stand out from the competitors who are stuck in the past and beat out the competition at the top of the SERP to capture the attention of the right decision-makers.
Helpful Resources
We know not every business has the budget to afford digital marketing services. As leaders in our industry, it’s our responsibility to provide educational resources for those who want to tackle marketing campaigns in-house before moving up to higher-level marketing management.
That’s why we created guides (like these) to help businesses of any size get started:
Frequently Asked Questions
What are industrial marketing services?
Industrial marketing services are B2B-focused strategies that promote the manufacturing and shipping of materials, including PPC advertising, SEO, email marketing, and social media marketing. These services are provided by expert digital marketing professionals and help improve brand awareness, lead generation, and conversion rates.
What are industrial marketing service deliverables?
While deliverables will vary between agencies, industrial marketing deliverables should typically include:
- A preliminary campaign audit
- Custom marketing strategy
- Campaign optimization and build-outs for PPC and SEO
- Proper tracking setup
- Content creation and optimization
- Monthly reporting
Why Partner with HawkSEM for Industrial Marketing Services
You deserve a marketing agency that works as hard as you do.
At HawkSEM, we’re known for seamlessly becoming part of our client’s team, taking it upon ourselves to learn the ins and outs of your unique business. This, paired with our specialized expertise in marketing for the manufacturing industry, puts your brand at a big advantage.
No matter your KPIs or business goals, your dedicated team of marketing experts at HawkSEM will get you where you want to be.
The Bottom Line
Looking for the right marketing partner? Look no further.
As a top 3% agency in the country, our team of marketing experts reel in more qualified leads for our industrial clients through a powerful online presence and meticulous marketing strategy. With an average 4.5X ROI, it’s no wonder our retention rate is so high. So whether you’re an OEM or a distributor, your dedicated team of data-driven experts is ready to ramp up your revenue.
Request a Free Consultation
Request a Free Consultation
At the end of the day, we know the most effective marketing centers on people and connections, not just search engine results.
No BS, just results. Clients see an average 4.5X ROI
- Dramatically improve ROI
- Outperform the competition
- Increase conversion volume
- Better track ROI
- Reduce cost per acquisition
- Improve lead quality
Ready to see if we're a match made in marketing heaven? Let's find out together