Skip to content

Google Ads Company

Results are Everything

HawkSEM helps companies grow their revenue with Google Ads marketing strategies that make clients smile.
Smiling is a very good thing.

Free Consultation

Trusted By:

Verizon Volume Growth DirectTV Conversions Increase Microsoft Keyword Rankings Honda Organic Sessions CSUN Increased Conversions 686 Increased Revenue
top 3% Agency Best Places to Work Marcom gold winner Google 5 Stars CC 5 Stars 5 out of 5

Table of Contents

Our Results and Case Studies

Ecommerce, lead generation, local businesses, and everything in between.
Whatever your industry, whatever your goals, we've been there, done that,
and have the results to prove it.

$80M client ad spend managed
98% retention rate
4.5x Avg. Client ROI

50% lower conversion costs

View Case Study

Increased conversion volume 40%

View Case Study

Boosted revenue by more than 50%

View Case Study

Doubled lead volume

View Case Study

HawkSEM Design Studio Included in Everything We Do


Our team delivers stunning creative for all your campaigns. High-converting landing pages, scroll-stopping ads and authentic UGC video, our in-house design team handles it all.

ConversionIQ is our proprietary technology that optimizes the full revenue journey.


ConversionIQ Brain
ConversionIQ Spinner
ConversionIQ Logo

Every revenue journey is won or lost in moments.

ConversionIQ Owns All of Them

The moment people ask, search, scroll, discover, and convert… we turn each one into a revenue multiplier for our clients.

ConversionIQ Data

Ask

GEO / AI Search

ConversionIQ Data

Search

PPC / SEO

ConversionIQ Data

Discover

Social / Display

ConversionIQ Data

Visit

CRO / UX

ConversionIQ Data

Convert

Attribution

ConversionIQ Data

Retain

LTV / Repeat

We Are Full-Service

We do everything it takes to drive revenue, not just run ads


Senior Strategy

Channel strategy, budget allocation, and growth roadmaps tied to revenue.

Creative Strategy & Production

We plan, design, and test landing pages, ad creative, and video to drive performance.

Ad Platform Management & Optimization

Full Google Ads management across Search, Shopping, Display, YouTube, Performance Max and Remarketing, coupled with on-going optimizations that drive revenue.

Conversion Rate Optimization (CRO)

Ongoing testing and improvements to increase conversion rates across the board.

ConversionIQ

Our proprietary tech stack that optimizes the full revenue journey. Conversion tracking, analytics, and performance measurement.

Reporting & Insights

Clear reporting on performance, plus what to do next.

Our Team


Made up of the brightest minds in the digital marketing space today, our team prides itself on truly personalized services.

As our client, you’re assigned a senior team to strategize and execute your custom-made marketing plan.

In addition to your dedicated team, clients also have access to our collective agency-wide mind via our Performance Team to answer your questions at the drop of a hat. This group of client success experts seek out additional growth opportunities for your business, and functions as an additional set of eyes on your account.

We're in the Top 3% of Agencies in the Country


That's according to the Google Premier Partners Network (no biggie). We're also proud to be an official Microsoft Advertising Partner and Meta Business Partner.

And while every HawkSEM employee joins our team with at least three years of experience, our continued education allows us to get ahead of industry trends. From certifications to awards, our achievements set us apart all while creating a super fun work culture.

Perhaps that's why our clients average a 4.5X ROI. Or why we have a 98% retention rate. Either way, we like to think the results speak for themselves.

  •  Google Premier Partner
  •  Microsoft Advertising Partner
  •  Meta Business Partner
  •  15+ years in business
  •  Voted a top company for remote workers

Meet the Minds Behind the Madness

We are phenomenal, but don't take our word for it.

Rave reviews
from our lovely clients...

Google Review - Rob Google Review - Marcelo Google Review - Samuel Google Review - Hope Google Review - Allison Clutch Review - Univera Clutch Review - Athletic Tape Clutch Review - LendingPoint

Our Expertise


We hold Hawks to high standards. That's why our team includes only senior-level talent (no junior account managers here). Our combined decades of experience spans a wide variety of industries, methodologies, and platforms, so you get the best of the best.

Lead generation

When it comes to leads, it's all about quality over quantity. After all, what good is a ton of leads (or clicks) that go nowhere? We aim to help you drive more qualified leads and increase your win rate from those leads to turn them into customers.

Ecommerce

From product feeds to fresh creative, ecommerce is in a class of its own. Our ecommerce pros know how to get your brand increased conversions while reducing costs.

SaaS

Our SaaS experts know all about the long sales cycles, fierce competitors, and quickly evolving landscape that come with this industry. We use that knowledge to help these businesses book more demos and increase their customer lifetime value (LTV).

Finance

Trust and accuracy are cornerstones of the finance field. We can partner with your financial company to help you convert higher quality leads while lowering acquisition costs in the process.

Higher Education

From early learning to higher ed and in-person to virtual, our education industry experience has given us the tools that work to increase enrollment successfully by targeting the right searchers at the right time.

Healthcare

In healthcare, it's all about connecting your business with the people who need your care. Our team specializes in helping you find, engage, and acquire new patients using the latest ad features and targeting options, so your message is direct and clear.

Pricing: What Does It Cost?


Your business is unique – and your marketing goals will be, too. That's why we offer a range of custom plans to meet your needs. To get you started, here's a look at our general pricing guidelines:
$1,200
Monthly
For local businesses looking to dominate their geo.
$3,450
Monthly
Full-service management.
$10,000+
Monthly
Larger brands that need more resources.

These are the things we like to consider when determining costs:

  • Your goals
  • Timeline
  • Competition
  • Account size
Optimizations

Contracts Aren't Our Thing

Goading you into signing a contract is not how we want to start our relationship. Instead, we rely on awesome results, and clear communication to maintain your trust.

Revenue

Setup Fees? Not Here

Other agencies charge a setup fee — but that's not really our thing.

Time

Proposal First

Our free audit includes a detailed proposal of what you can expect from our team of experts before we start working together.

Our Promise:
We Want to Delight You


Plain and simple, we promise to deliver everything we say we will, every campaign, every creative, every deadline, and then some.

We have 100's of 5-Star reviews and a 98% client retention rate. We don't believe in locking you into a long term contract, we want to be the kind of agency you stay with because you want to, not because you have to.

How Can Our Team Help Benefit Your Business?

No matter the state of your current strategy, we can help your results soar.


Leaf decoration
Leaf decoration
Leaf decoration

Whether you're a digital marketing newbie or a campaign champion, partnerning with a marketing agency like ours offers major perks for your brand. Especially if:

  •  Your current efforts have plateaued
  •  Your in-house team needs help taking things to the next level
  •  You don't have the bandwidth to experiment, test, and iterate
  •  You've had a not-so-great experience with another marketing agency

By working with a team of search marketing experts, you get the advantage of their years of experience and intimate knowledge of the space. We know what works and what doesn’t, so you don’t have to waste time (or budget) figuring it out yourself. At the same time, we take a hands-on approach so you’re in the loop and learning right alongside us about your audience, competitors, and more.

Don’t have time to read up on the latest developments, platforms, algorithm shake-ups, and trends in digital marketing? That’s what we’re here for – we’ll offer suggestions and ideas that you may not have considered, so you can focus on all the other tasks on your plate while knowing your efforts are in capable hands.

Let’s be real: You can’t put a price on peace of mind. By knowing that your ad dollars are being handled with care and your program is reaching its maximum potential, you have one less worry (or task) to deal with and more time to spend on what matters.

Our Proven Process for SEM Success


Award-winning search engine marketing management doesn't just happen. It takes years of experience coupled with a proven process to earn such a stellar reputation.

Here's a glimpse into what that process looks like.

Audit

1
2

Strategy

Buildout

3
4

Optimize

Report

5
6

Thrive

Audit icon

Audit

Our partnership begins with a deep dive into your current SEM campaigns. After over fifteen years in the industry, we've developed a thorough checklist that your dedicated team uses to determine where improvement opportunities exist — from website optimizations and content gaps, to asset creation and bidding strategies, to keywords and tracking setup.

From here, we spend time learning all about your business and goals. Some highlights include:

  • Competitor analysis (direct and indirect competitors)
  • Search query and keyword research
  • Current ranking research using data tools like Semrush, Google Trends, and Auction Insights
  • Target audience research
  • Industry demand by season and region
  • Your key performance indicators (KPIs)
  • We'll circle back with a list of suggestions to improve your PPC campaigns right off the bat.
  • This marketing plan is yours to keep, whether you choose to partner with us or not.
  • But that's just the beginning.
Strategy graph

Strategy

Your goals are defined. Now it's our time to create a digital marketing strategy that will knock 'em out of the park.

Whether you're looking for PPC, SEO, paid social, or all of the above, our team will churn out a detailed outline of your marketing channel's next moves. This in-depth proposal includes the "why" behind our suggestions, the "how" for implementation, and ongoing expectations and projections.

Each client strategy is unique and custom crafted for your unique objectives.

Development icon

Buildout

Once you approve our proposed strategy, the fun begins. And while things get a bit *technical* here, we can give a brief outlines of a typical buildout process for our PPC clients:

  • Conversion tracking setup
  • Building well-structured ad groups with relevant keywords
  • Building negative keyword lists
  • Selecting the best bidding strategies
  • Remarketing setup
  • Crafting appealing ad copy
  • Optimizing landing pages
  • Strong calls to action (CTA)
  • A/B testing setup
  • Connecting your marketing channels inside ConversionIQ

Is that a criminally brief overview of the work we do to build out your campaigns? Yes. But it gives you an idea of the steps we take to ensure your campaigns are locked and loaded and ready to thrive.

Optimize levels

Optimize

It's the song that never ends.

Optimizations are where the real magic happens: Where our team meticulously gathers helpful metrics and executes the changes that make conversions happen.

For paid search clients, these optimizations include:

  • Refreshing ad copy, assets, & formats
  • A/B testing keyword variations, landing pages, & assets
  • Updating negative keyword lists
  • Making conversion rate optimizations
  • Adjusting bidding strategy
  • Improving Quality Score
  • Trying new match types
  • Checking languages & locations

As time goes on and performance improves, we learn the key to what makes your paid ads successful and replicate that success like crazy.

Reporting documents

Reporting

It's easy for SEM agencies to take their clients' money and virtually disappear.

And because so much of what marketing agencies do is behind the scenes, how are clients supposed to feel confident that their budget is being well spent? The answer: Clear communication paired with desired results.

At HawkSEM, you can always expect your reports to be:

  • Recurring
  • On time
  • Easy to understand
  • Customized to the KPIs that matter most to you
  • Accessible anytime with ConversionIQ

Our clients feel empowered when they partner with us because there's no uncertainty. Not only do we set up regular reporting to keep you in the know, we also work with your schedule and on your terms. Some clients prefer emails while others prefer phone calls. Some lean toward video chats while others can only squeeze in a prerecorded update

However frequently and whatever method you choose, we take it upon ourselves to fit effortlessly into your existing and preferred business operations.

Rocket icon

Thrive

Build, test, optimize, repeat.

Our data-driven process is fueled by empathy, setting you up for continued growth and scalability. If you're ready to ramp up your ROI, we're here for you.

Helpful Resources

We don't gate keep around here — whether or not you decide to work with us we care about providing helpful, accurate content that educates and informs. We put together the ultimate guide to Paid Social Marketing, several chapters full of tips, strategies and expert insights on running a successful social campaign, check 'em out!


Request a Free Consultation

No BS, just results. Clients see an average 4.5X ROI

  • Dramatically improve ROI
  • Outperform the competition
  • Increase conversion volume
  • Better track ROI
  • Reduce cost per acquisition
  • Improve lead quality

Ready to see if we're a match made in marketing heaven? Let's find out together