11 Steps to a Successful ROI-Driven PPC Campaign
ROI should be the driving force behind every aspect of designing, launching, and monitoring your PPC campaign. Not sure where to begin? Keep reading....
Read MoreROI should be the driving force behind every aspect of designing, launching, and monitoring your PPC campaign. Not sure where to begin? Keep reading....
Read MoreAre you confident your digital marketing campaigns are bringing you the highest ROI? Here, we break down the top PPC optimization strategies for 2022....
Read MoreThe right PPC expert can take your paid search to the next level — here’s how to find the right one for you....
Read MorePPC can be a game-changing marketing strategy. Here are some actionable tips for PPC lead generation to get more (qualified) leads in your pipeline....
Read MoreSet up a lead scoring system so you can focus on leads that will generate maximum revenue for your SEM program with the least amount of effort — and time....
Read MoreHere's everything you need to know about PPC marketing and management, from the latest stats to all the components of a successful PPC ad and more....
Read MoreDigital marketing in the education space is often about improving ROI and enrollment while beating out the competition. Here's how PPC for schools can help....
Read MoreTake your e-commerce ads to the next level with expert tips on proper product feeds, remarketing, testing, and much more. ...
Read MoreWe’ve highlighted 9 common problems people run into with their PPC, complete with solutions that can help turn things around....
Read MoreFrom focusing on ROI to tips for leveraging Google Ads, these are the customer acquisition strategies B2B brands need to know....
Read MoreWhen it comes to defining your digital marketing goals and determining your PPC KPIs, here's what you should keep in mind....
Read MoreUsing a PPC service agency can lead to increased ROI, conversions, and more. These tips will help you prepare to choose the agency that fits your needs....
Read MoreFrom setting it and forgetting it to casting a too-wide net, these are common PPC mistakes brands can make with their programs — and how you can avoid them....
Read MoreCompetition for keywords can quickly drive up prices when it comes to paid search. Here’s how to create a more cost-effective PPC plan....
Read MoreStumped on the rules, best practices, and proper methods when it comes to PPC for SaaS brands in 2021? Let's break it down....
Read MoreTaking advantage of negative keywords with your PPC campaigns can do wonders for eliminating window shoppers and bad leads while maximizing your ad spend....
Read MoreLike everything else in the digital marketing world, paid search is always evolving. Stay in the loop by learning the latest PPC management stats....
Read MoreBy taking a scientific approach to calculating revenue, you can feel confident that you have a handle on your true lead value....
Read MoreDon't fall for these common PPC myths when it comes to your paid search efforts -- here's the truth behind the misconceptions....
Read MoreConducting a competitor analysis for PPC can give you the tools to optimize your paid search ads and beat the competition. Here's how to do it right....
Read MorePartnering with an agency for your PPC service can get you more visibility in search results, boost your ROI, and more. Here’s what to expect from the partnership. Here, you’ll find:...
Read MoreLet's walk through the steps it takes to conduct a proper PPC audit and learn why it could be the key to your campaign's success....
Read MoreAs with any partnership, it can take time to find the right person. Once you know what to look for in a PPC manager, you'll be equipped to spot a good fit....
Read More